Product Performance Metrics
Streamline your Processes
Integrate your Systems
Unlock the Value of your Data
TRACK AND ANALYSE THE SUCCESS OF YOUR PRODUCTS
HOW WILL THIS HELP ME?
Product metrics are quantifiable data points that a business tracks and analyses to gauge the success of its product. Examples of product metrics include conversion rate, churn rate, and monthly recurring revenue. These metrics should all tie back to the product strategy.
These metrics matter because they lead to more intelligent decision making during product development, help to gain a better understanding of what motivates your customer’s buying decisions and, what makes them choose to stay. This data drives your business’ continuous improvement, customer retention and profitability.
Overview
Zoho Analytics is a powerful business insights and data analytics software that lets you analyse data from multiple sources and create charts and reports of the key inputs and activities that drive operational and financial results.
There are loads of different Key Performance Indicators (KPIs) to measure product success. Below are some broad categories you can use to measure with:
We work with you to build a Product Performance Dashboard for your key metrics so you can monitor performance, heed any warning signs before it’s too late and, confidently steer your desired outcomes.
Key Features
Production costs
Track your product costs on a weekly basis to maintain a healthy margins
Enquiry levels
Where from, which product categories, best margins and conversion rates by period
Client retention
Monitor customer satisfaction, churn and renewals by product category over time
Product revenue
What are your best performing products by region, enquiry source or category
Timing
Tracking seasonal performance of products helps make informed marketing choices
Scheduled reports
Have your product insights delivered directly to your inbox on a daily, weekly or monthly basis